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Barisan Nasional chairman Datuk Seri Dr Ahmad Zahid Hamidi has appealed to all contesting parties in the Johor state election to avoid raising outdated, unrelated issues and instead centre campaign efforts on candidate credentials and concrete policy proposals.
Political analysts identify voters aged 21-39 as potentially decisive in Johor's next election, with parties needing to tackle their priorities around employment, housing affordability, and economic security.
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PAS leadership has raised alarms about new political movements targeting Malaysia's substantial youth voter base, warning that vote fragmentation could reshape the electoral landscape.
PAS's vice-president has flagged Bersama as a potential competitor for support among first-time and younger voters, even as the party maintains confidence in its core membership base.
Pas has flagged concerns about newly established political parties that are strategically courting young voters ahead of GE16, signalling one of several headwinds the Islamist party anticipates facing.